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Archive : July 2015

business leasing success approved

By Bob Callander

Traps Entrepreneurs Must Avoid #2

Trap #2 – Greed

Better, faster, easier, more flexible, more responsive, more caring, less hassle…these are valuable in today’s service-starved and price-driven economy.  They might even be the strengths that separate you from your less successful competitors.  Superior service is worth a premium price, even when your product or service is considered a commodity.

But don’t cross over to greedy.  Your customers always know when you’ve gone too far and your price is too high.  That’s when they disappear without even telling you.

Women Owned Business - Louisville Equipment Leasing

By Bob Callander

Traps Entrepreneurs Must Avoid #1

Trap #1 – Indecision

There are times to wait, to analyze again and again, to ask more questions.  That’s fine as long as indecision doesn’t become a strategy for inaction.  Entrepreneurs thrive on speed.  Our strength lies in beating the larger, slower and less nimble.  Absolute safety is not an option.  After all, we’ve already mortgaged our future for our independence.

Go create something truly amazing.  Delay is unacceptable.  The time is now!

business leasing success approved
Traps Entrepreneurs Must Avoid #2
Women Owned Business - Louisville Equipment Leasing
Traps Entrepreneurs Must Avoid #1